Hello Story Mongers!
Allow me to introduce myself as
The B.A.D. Man of Business Stories
Isn’t that fascinating that all of us are trying to find the perfect recipe of a good story? A perfect story that suits the character of our brands, personal or business, product or a service, alike. A narrative, precisely, to define who we are, what we desire and how we envisage it. It has to be just good! Oh! That’s so utopian!
When 60 seconds is just enough to bombard our media radar with unthinkable quantum of content, does it not trigger a nightmare? Does it not pose a challenge to our quest for that near perfect, good story? That’s too much of goodness. That’s too much of idealism. That’s a tad too much of overwhelming expectations.
Eventually, what defines a good story? Think. Is it the spices or that fancy dressing that makes it tasty and shareable? What it takes to make your business story remembered? In this tangle, who smirks is your prospect. He who holds the key to your success. Not you alone, let me assure you that.
So then friends, what is good for your story? A good beginning and a good ending? Well, that’s what the world is competing for! Why not do something different? Yet, I promise, you will find it intriguing to partake!
Yes, you got me right! We are not in the game of good! On the contrary, we will embark upon a journey ridiculously BAD!